Follow these steps to switch from Mailchimp to Squarespace Email Campaigns for your email marketing needs.

Try Email Campaigns for Free Start with a free trial to test the platform's features. You can:

• Create mailing lists
• Design campaigns
• Send up to 3 blast campaigns Note: Automations aren't available during the trial period.

Import Your Mailchimp Contacts

1. Export contacts from Mailchimp as a CSV file
2. Format CSV with email address, first name, and last name in the first three columns
3. Import the file into Squarespace Email Campaigns
4. Verify data meets formatting requirements to avoid import errors

Key Features

• Complete website integration
• Professional campaign templates
• Automated email triggers
• Product and blog content integration
• Blog-to-campaign conversion
• Built-in analytics
• Audience segmentation
• Newsletter signup forms
• Checkout integration

Create Your First Campaign

1. Click "Create" in the dashboard
2. Select "Blast"
3. Choose a template or start blank
4. Add content (text, images, buttons, blog posts, products)
5. Style to match your brand

Subscribe and Launch

1. Choose a paid subscription based on:
   • Mailing list size
   • Monthly email volume
2. Select monthly or annual billing

Final Steps

1. Cancel Mailchimp subscription
2. Remove Mailchimp connections from:
   • Newsletter blocks
   • Sign-up forms
   • Website extensions

For ongoing success:

• Follow campaign best practices
• Set up automated workflows
• Monitor analytics
• Optimize based on engagement metrics

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