Email campaign answers to common FAQs and best practices.

An email campaign is a marketing tool that lets you send branded emails directly from your platform. While basic features like building mailing lists and sending trial campaigns are free, premium features require a paid plan.

Pricing and Limits

• Monthly send limits based on selected plan
• No limit on number of campaigns (newer plans)
• Sends count per recipient (e.g., 10 recipients = 10 sends)
• Scheduled campaigns count toward the month they're sent

Migration and Setup

• Export contacts from previous provider
• Import into new mailing list dashboard
• Website or scheduling subscription required
• Administrator/editor permissions needed

Features and Limitations

• Emoji support (display varies by device/OS)
• No custom code support
• Available tools:
  • Mailing list management
  • Campaign drafts
  • Bulk and automated sending
  • Performance tracking

Best Practices

• Test different approaches
• Monitor results
• Adjust strategy based on performance
• Research online resources for optimization

Important Notes

• Campaign success varies by audience and goals
• Scheduled campaigns count in the month sent
• Emojis may display differently across devices
• Skin tone emojis have limited support
• Basic features remain available if website subscription ends

For optimal results, regularly review campaign performance and adjust strategies based on audience engagement. Keep content relevant and monitor delivery metrics to improve future campaigns.

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