The platform-by-platform guide to importing content from WordPress, Blogger, and Tumblr to Squarespace.

Before You Begin

Create a Squarespace site at squarespace.com first.

Platform-Specific Requirements:

WordPress:

• Requires WordPress 3.2 or higher
• Only accepts .xml files
• Disable plugins before import
• Must be public with full blog feed enabled

Blogger:

• Site must be public
• Feed settings must be set to "Full"
• Creates new Blog Page with each import

Tumblr:

• Creates new Blog Page
• Q&A posts aren't compatible and must be removed before import
• Public site required

What Gets Imported

WordPress imports:

• Blog posts and pages
• Authors and comments
• Categories and tags
• Individual images
• Attachments

WordPress doesn't import:

• Plugin content
• Gallery images
• Image captions
• Unused media library items
• CSS/styling

Blogger imports:

• Posts
• Comments
• Images

Tumblr imports:

• Text, quotes, and links
• Audio posts
• Image captions
• External video embeds
• Tags

Import Process Steps

WordPress:

1. Basic Import (for small sites):

   • Open Import/Export panel
   • Select WordPress > Basic
   • Enter WordPress URL and credentials
   • Click Start Import

2. Advanced Import (recommended):

   • Export content from WordPress as .xml
   • Open Squarespace Import panel
   • Select WordPress > Advanced
   • Upload .xml file
   • Choose markup processor if needed
   • Click Start Import

Blogger:

1. Open Import panel
2. Select Blogger
3. Enter blog subdomain
4. Click Start Import

Tumblr:

1. Open Import panel
2. Select Tumblr
3. Enter Tumblr URL
4. Click Start Import

Troubleshooting

Failed imports:

• System attempts 5 retries every 30 minutes
• Large imports may take up to 6 hours
• Check platform-specific requirements
• Verify URLs and permissions
• For WordPress, try splitting large exports into smaller files

After Import:

1. Enable imported pages (found in Unlinked section)
2. Add pages to navigation
3. Organize blog posts
4. Configure homepage
5. Review imported content for any necessary adjustments

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