Paywalls & Subscription Models: A Complete Guide to Content Monetization
Paywalls and subscription models help you monetize digital content by controlling access through paid or free memberships. Here's everything you need to know to set them up effectively:
Basic Requirements:
- Have at least one course, video, blog, or membership site
- Connect payment processors (Squarespace Payments, Stripe, or PayPal) for paid content
- PayPal only works for one-time fixed payments
Key Limitations:
- Maximum 500 subscription models per website
- Up to 10 digital articles per subscription model
- Each digital article can be in up to 6 subscription models
Subscription Model Types:
- Subscription (recurring weekly/monthly/yearly payments)
- Fixed Amount (one-time or installment payments)
- Free (requires account creation)
Payment Plan Button
Setting Up a Subscription Model:
- Go to Pages menu
- Select digital article
- Click Subscription Models → Create Subscription Model
- Add details, benefits (max 5)
- Choose pricing structure
- Set enrollment dates (optional)
- Add digital articles (up to 10)
Meditation and Yoga Subscription Page
Installment Payment Setup:
- Select number of installments
- Enter price amount
- Choose payment frequency (weekly/monthly)
Payment Plan and Pricing Options
Two-Tier Pricing Options:
- Offer two pricing options within same structure
- Both must be subscription or both fixed amount
- One-time payment can pair with installment option
Fixed Payment Type Dropdown
Paywall Customization:
- Customize heading, description, and login links
- Control content visibility (full page vs. individual items)
- Set public previews for marketing purposes
Meditation Club Website
Managing Subscription Models:
- Edit details through Digital Products menu
- Changes only affect new members
- Existing members retain original terms
- Delete models carefully as access will be lost
Best Practices:
- Use tiered pricing for different audience segments
- Create public registration pages
- Offer preview content when possible
- Communicate changes to members in advance