Start maximizing your email marketing by transitioning from Mailchimp to Squarespace Email Campaigns with these simple steps.

Squarespace Email Campaigns seamlessly integrate with your website, offering customizable templates, automated emails, and powerful analytics - all while maintaining your brand's identity.

Key Features:

• Full website integration
• Professional templates with custom styling
• Automated email triggers
• Product and blog post integration
• Direct blog-to-campaign conversion
• Detailed analytics
• Subscriber segmentation

Step-by-Step Transition Guide:

1. Test with Free Trial

• Create mailing lists
• Draft campaigns
• Send up to 3 bulk emails
• Keep Mailchimp active during testing

2. Import Contacts

• Export Mailchimp contacts as .csv
• Ensure correct file format (email, first name, last name)
• Import into Squarespace mailing list
• Verify data meets platform requirements

3. Build Your List

• Implement newsletter blocks
• Add promotional pop-ups
• Enable checkout sign-ups
• Configure Acuity Scheduling opt-ins
• Maintain both platforms during transition if needed

4. Create Your First Campaign

• Click [Create] then [Send Email]
• Select template or start blank
• Add content (text, images, buttons)
• Customize styling to match brand
• Include products and blog posts

5. Upgrade to Paid Plan

• Choose monthly or yearly billing
• Select plan based on list size and volume
• Access all premium features

6. Complete Mailchimp Migration

• Cancel Mailchimp subscription
• Remove Mailchimp connections
• Disconnect newsletter blocks
• Remove extensions

Next Steps:

• Review campaign best practices
• Set up automation workflows
• Monitor analytics for optimization
• Fine-tune campaign strategies

The platform's built-in tools help maintain engagement while simplifying your email marketing workflow. Start with the free trial to ensure it meets your needs before committing to a full transition.

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