How to Move an Existing Website to Squarespace: A Complete Migration Guide

How to Move an Existing Website to Squarespace: A Complete Migration Guide

By Michael Thompson

March 5, 2025 at 09:22 AM

A step-by-step guide to transferring your existing website to Squarespace effectively and ensuring a smooth transition.

Step 1: Build Your New Site

Start with a 14-day free trial (no credit card needed) and access all Squarespace features. Choose from pre-built templates or create your own design, then:

  • Add navigation pages and specialized pages (like blogs)
  • Upload and organize your content
  • Customize fonts, colors, and design elements through site styles
  • Use the site launch checklist to ensure everything's ready

Step 2: Import Your Content

Squarespace allows content imports from several platforms:

  • Pages and blogs: WordPress, Blogger, and Tumblr
  • Products: Big Cartel, Etsy, Shopify, or via CSV
  • Podcasts: Blogger, Tumblr, WordPress, and SoundCloud

Content import tips:

  • Remove text formatting when copying to avoid HTML conflicts
  • Optimize images for web display
  • Note that layouts, designs, and fonts can't be imported

Step 3: Domain Migration

Choose between:

  • Transferring your existing domain to Squarespace (recommended)
  • Connecting your current domain while keeping it with your original registrar
  • Registering a new domain through Squarespace (free for annual plans)

Step 4: Launch Preparation

Before going live:

  1. Choose and upgrade to a paid plan
  2. Keep your old site running until the new one is complete
  3. Use a site password to keep your work private
  4. Ensure all content is properly migrated
  5. Test all functionality thoroughly

Step 5: Final Launch

Once everything is ready:

  1. Connect or transfer your domain
  2. Remove site password
  3. Publish your new site
  4. Cancel your old hosting service (maintain domain registration if connected rather than transferred)

Important Considerations:

  • SEO: Expect temporary ranking fluctuations during transition
  • Mobile optimization: Automatically included
  • Custom code: Available but not officially supported
  • Collaboration: Multiple contributors can be added with varying permissions
  • Support: 24/7 customer service available
  • Professional help: Certified Squarespace Experts available through Marketplace

Keep your original site active until the new one is completely ready to ensure continuous online presence for your visitors.

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