How to Create & Manage Custom Discount Codes in Squarespace
Creating discounts in Squarespace lets you offer various promotional incentives to boost sales. Here's how to set up effective discounts:
Types of Available Discounts:
- Overall order discounts
- Minimum purchase amount discounts
- Quantity-based discounts
- Individual product discounts
- Category-specific discounts
- Digital product pricing plan discounts
How to Create a New Discount:
- Access the Discounts panel
- Click "Add Discount"
- Configure your settings
- Save the discount
Discount Configuration Options:
Discount Types:
- Percentage off
- Fixed amount off
- Buy X Get Y
- Free shipping/delivery
Trigger Methods:
- Promo code (manual entry)
- Automatic application (Advanced Commerce/Digital Products plans)
Application Rules:
- Any order
- Orders over specific amount
- Single product
- Product categories
- Digital product pricing plans
Limitations:
- Total order limits
- Per-customer limits
- Subscription payment limits
- Date range restrictions
Important Settings:
- Set start/end dates
- Define usage limits
- Specify customer restrictions
- Configure subscription rules
Best Practices:
- Keep promo codes simple and memorable
- Set clear expiration dates
- Monitor usage limits
- Test discounts before promotion
- Consider combining with email campaigns
For subscription products, you can limit discounts to:
- First payment only
- All recurring payments
- Exclude subscriptions entirely
Usage Tracking and Management:
- Monitor active discounts
- Track usage statistics
- Adjust rules as needed
- Remove expired promotions
Remember to properly promote your discounts through email campaigns, announcement bars, or other marketing channels for maximum effectiveness.
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