View your digital product performance and pricing plan statistics through Squarespace analytics to gain insights about customer behavior and plan popularity.

Sales Analytics

• Tracks seven key performance indicators including Revenue, Units sold, Checkouts, Orders, Conv. Rate, AOV, and RPV
• Includes data from both recurring subscription and fixed-amount pricing plan payments
• Free pricing plans are not reflected as they bypass checkout

Sales by Product Analytics

• Lists individual pricing plans with Revenue, Units sold, and Orders metrics
• Shows revenue from recurring and fixed-amount payments
• Views and Conv. rate columns remain blank (product-specific metrics only)

Purchase Funnel Analytics

• Tracks Visits, Started Checkout, and Purchased stages
• Excludes Viewed product and Added to cart stages for pricing plans
• Subsequent subscription charges not included in funnel data

Traffic Sources Analytics

• Shows visitor origin before plan sign-ups
• Includes revenue breakdown by traffic source
• Helps identify most effective marketing channels

Site Content Analytics

• Monitors pageviews for blog, course, video, and member site pages
• Only counts views from signed-up members
• Excludes paywall views from tracking

Important Notes:

• Free plan signups skip checkout and aren't reflected in sales data
• Paywall views don't count toward pageview statistics
• Analytics available regardless of website plan tier

This data helps optimize pricing strategies, understand customer behavior, and improve digital product offerings based on actual usage patterns and revenue performance.

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