When a server can't find a requested page, it displays a 404 "Not Found" error message. Customizing this page helps maintain your site's design while effectively communicating the error to visitors.

To display or modify your 404 page:

1. Open the Page Panel
2. Scroll to System Pages
3. Select 404 Page

The default 404 page includes:

• Error explanation
• Links to homepage
• Search functionality
• Standard error message

Creating a Custom 404 Page:

1. Create a new page in the No Link section
2. Set it as your 404 page using the dropdown menu
3. Include:
   • Clear error message
   • Navigation options
   • Links to homepage and search
   • Brand-consistent design elements

SEO Considerations:

• Custom 404 pages may trigger "soft 404" alerts in Google Search Console
• This doesn't affect search visibility
• To remove alerts either:
  • Use the System Default page
  • Add a no-index tag to your custom page

Best Practices:

• Keep messaging clear and helpful
• Maintain brand consistency
• Provide easy navigation options
• Include search functionality
• Ensure mobile responsiveness

A well-designed 404 page helps retain visitors by guiding them to working pages while maintaining a professional appearance.

Common Causes of 404 Errors:

• Broken links
• Mistyped URLs
• Moved or deleted content
• Server configuration issues

Remember to regularly check your site for broken links and update redirects to minimize 404 errors.

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