Connect with your audience and grow your business using Squarespace's comprehensive marketing tools.

SEO Optimization

• Verify your site with Google Search Console for proper indexing
• Add relevant keywords to improve search visibility
• Create SEO descriptions for pages and collection items
• Follow the SEO checklist before publishing

Lead Generation Tools

• Use announcement bars for important updates
• Deploy promotional pop-ups for special offers
• Implement mobile info bars for business information
• Collect email subscribers through sign-up forms

Content Marketing

• Create professional marketing materials using the iOS app
• Share content across multiple platforms
• Maintain consistent branding across all channels

Email Marketing

• Send branded email campaigns
• Track engagement metrics (clicks, unsubscribes)
• Set up automated email responses
• Optional Mailchimp integration available

Social Media Integration

• Connect social accounts with social icons
• Enable social sharing features
• Sync products with Facebook and Instagram shops
• Implement Facebook Pixel for visitor tracking
• Create targeted social media ads

Advertising Options

• Run Facebook product inventory ads
• Display Google AdSense ads
• Create PPC ads through Channable extension
• Track ad performance with URL Builder

Performance Analytics

• Monitor traffic sources
• Track sales and revenue
• Analyze search keywords
• Measure form conversions
• Evaluate audience engagement
• Track purchase funnels

These built-in marketing tools work together to increase site traffic, engage visitors, and grow your business effectively. Regular monitoring of analytics helps optimize your marketing strategy for better results.

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