Custom 404 pages help visitors understand what went wrong while maintaining your site's design aesthetic. Here's how to create and manage them effectively:

Viewing Your 404 Page

1. Access the Pages panel
2. Scroll to System Pages
3. Select 404 Page

The default 404 page includes:

• An explanation of why content isn't appearing
• Links to homepage and search
• Standard error message about URL mistakes or moved/deleted content

Creating a Custom 404 Page

1. Create a new page in the Unlinked section
2. Navigate to your current 404 page settings
3. Select your custom page from the dropdown menu

Best Practices for Custom 404 Pages:

• Include clear error messaging
• Add navigation links to homepage
• Provide a search function
• Match your site's design
• Keep content helpful and concise

SEO Considerations

When using custom 404 pages, you might see a Soft 404 alert in Google Search Console. This occurs because Google detects an indexable page stating it doesn't exist. This isn't harmful to your site's SEO.

To resolve Soft 404 alerts:

• Use the default system 404 page, or
• Add noindex tags to your custom 404 page

Tips for Success:

• Keep messaging clear and friendly
• Maintain consistent branding
• Provide clear navigation options
• Help visitors find their way back to working pages
• Consider adding useful links to popular content

Remember that a well-designed 404 page can turn a potentially frustrating user experience into a helpful one that keeps visitors on your site.

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