Comprehensive Guide: Using Squarespace AI for Website Content Creation

Comprehensive Guide: Using Squarespace AI for Website Content Creation

By Michael Thompson

March 17, 2025 at 10:27 PM

Here's the concise, optimized version:

Squarespace AI enables you to generate and modify website content through artificial intelligence technology. This guide explains how to effectively use this feature for your website.

Key Best Practices:

  • Always review AI-generated content for accuracy and appropriateness
  • Modify generated text to add your unique voice and specific information
  • Provide detailed inputs for more specific results
  • Take responsibility for all published AI-generated content

Supported Text Areas:

  • Text Blocks
  • Blog Posts
  • Course excerpts
  • Email Campaign Text Sections
  • Image Captions
  • Alt Text (v7.1)
  • Product Descriptions
  • Video Descriptions
  • Business proposals and contracts

Creating a Brand Identity:

  1. Click the three circles icon in any compatible text area
  2. Click the "i" icon to open Brand Identity
  3. Enter your business description
  4. Choose a personality tone
  5. Save your settings

Generating New Text:

  1. Click the three circles icon in a supported area
  2. Enter your prompt or choose a predefined option
  3. Click Write
  4. Review and modify the generated content

Rewriting Existing Text:

  1. Highlight the text you want to change
  2. Click the three circles icon
  3. Choose Simplify, Shorten, or Expand
  4. Click Write
  5. Review and adjust as needed

SEO Optimization:

  1. Set up Brand Identity first
  2. Access SEO Settings panel
  3. Click "Improve with AI" in SEO Report section
  4. Review and edit AI-suggested keywords and descriptions
  5. Save your changes

Adding AI-Generated Backgrounds:

  1. Click Edit on the page
  2. Select Edit Section
  3. Click Background
  4. Click + and Browse Backgrounds
  5. Choose from Images, Patterns, or Gradients

Troubleshooting Tips:

  • If you receive an "unavailable" message, wait a few minutes and try again
  • Generation time varies based on request volume and complexity
  • For persistent issues, contact Squarespace support

Note: Squarespace partners with OpenAI, Anthropic, and Google for AI operations. Users should review and accept these providers' terms of service and privacy policies.

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