SEO services typically cost between $750 to $7,500 per month, with the average being around $2,500 for small to medium-sized businesses. However, these prices can vary significantly based on several factors.

I'll break down the different pricing models and what you can expect to pay:

Monthly Retainer Pricing: - Basic SEO: $750-$1,500/month - Intermediate SEO: $1,500-$3,000/month - Advanced SEO: $3,000-$7,500/month - Enterprise SEO: $7,500+/month

Project-Based Pricing: - Small projects (website audit, keyword research): $1,000-$3,000 - Medium projects (site optimization, content creation): $3,000-$10,000 - Large projects (site overhaul, link building): $10,000-$25,000

Hourly Rates: - Junior SEO specialists: $50-$100/hour - Mid-level specialists: $100-$150/hour - Senior consultants: $150-$300/hour

Factors that influence SEO pricing include: - Your website's current condition - Competition level in your industry - Geographic targeting (local vs. national) - Number of keywords targeted - Speed of results needed - Amount of content creation required

What's typically included in SEO services: - Technical SEO optimization - Keyword research and strategy - Content creation and optimization - Link building - Monthly reporting - Regular strategy adjustments

For small businesses just starting with SEO, I recommend budgeting at least $1,000 per month for meaningful results. Local businesses targeting specific areas might get by with $500-$750 monthly, while larger companies operating nationally should expect to invest $5,000+ monthly.

Remember that cheaper isn't always better. Quality SEO services require significant time and expertise, and extremely low prices often indicate poor quality work that could harm your website's performance.

When choosing an SEO service, focus on value rather than just price. Ask for case studies, references, and a clear breakdown of deliverables. Avoid agencies promising guaranteed rankings or immediate results, as these are red flags in the SEO industry.

The best approach is to start with a comprehensive audit (usually $1,000-$3,000) to understand your website's needs, then choose a monthly plan that aligns with your goals and budget. Expect to commit to at least 6-12 months of SEO work to see significant results.

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