Building Your First Squarespace Site: A Step-by-Step Guide

Building Your First Squarespace Site: A Step-by-Step Guide

By Michael Thompson

March 16, 2025 at 12:12 PM

A comprehensive guide to building a Squarespace website effectively breaks down into three main components: structure, content, and style.

Site Structure Basics

Create your website's framework by adding pages to the navigation menu:

  • Click [+] next to [Main Navigation] in the Pages panel
  • Choose a page type or select from pre-made layouts
  • Enter your page title
  • Set your preferred page as the homepage

The site header can include:

  • Site title and logo
  • Social media icons
  • Call-to-action buttons
  • Shopping cart functionality

Adding Content

Pages consist of sections containing two types of content:

  1. Blocks: Add text, images, and buttons via drag-and-drop
  2. Collection items: Blog posts, products, and events

To add blocks:

  1. Open the Page Panel
  2. Select your target page
  3. Click [Edit]
  4. Add a section with [+] if needed
  5. Click [Add Block] and choose your content type

For collections like blogs:

  • Create a landing page
  • Add individual collection items
  • Organize with categories and tags
  • Enable comments for engagement
  • Add email signup forms

Store Setup (Optional)

Essential steps for launching an online store:

  • Add products to store page
  • Connect payment processors
  • Configure shipping options
  • Set tax rates
  • Customize checkout experience

Styling Your Site

Global style options include:

  • Fonts and typography
  • Color palettes
  • Animations
  • Element spacing
  • Button designs
  • Image block styling

Section-specific styling:

  1. Open Pages panel
  2. Click [Edit]
  3. Select section
  4. Customize layout and design elements

Create a style guide for consistency:

  • Color codes
  • Typography rules
  • Logo specifications
  • Layout guidelines
  • Image standards
  • Editorial guidelines

Before launch, review the site launch checklist and upgrade to a paid plan when ready for visitors.

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